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Latino politics

Posted: May 22, 2012 3:05 p.m.
Updated: May 23, 2012 5:00 a.m.

Historians will view this 2012 president’s race as a watershed moment in the history of the Latino political community.

With 40 million-plus Latino now living in the United States, it is my belief the Latino community is poised to become the most influential and sought after voting bloc in the country.

In this election, both presidential campaigns aggressively courted the Latino vote and to their credit substantively address the policy issues that resonate with Latino voters.

In the end, it may very well have been the Latino vote that pushed President Obama over the top in battleground states in 2008 president election.

The most common misnomer regarding Latinos is that they are a monolithic group primarily concerned with immigration and entitlement programs.

It is also my God given belief that in the Latino communities and other minority communities their changes will come only by policy and not because of social and cultural trends.

In reality, Latinos are a highly diverse group of voters who are more akin to swing and independent votes than they are to the more traditionally Democratic leaning minority communities.

President Obama must run and take a page out of Bill Clinton’s political book and go to Latino churches, community centers and schools and share his vision for a better American as if he were speaking before any other gathering of American.

History tells us, unfortunately for Democrats, that Bush’s campaign took notes of Clinton’s success, employed a similar strategy and reaped the bountiful rewards.

However, this presidential election demonstrated that neither party can take the Latino vote for granted.

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