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Kershaw County Farmers Market open Saturday

Goes smoke-free, debuts new logo

Posted: April 1, 2014 3:21 p.m.
Updated: April 2, 2014 5:00 a.m.

The Kershaw County Farmers Market opens Saturday, and shoppers making the trip to its downtown Camden location may notice a few changes. For one, the market is going smoke-free. For another, a new logo is being debuted to better promote the market.

In an effort to promote a healthier lifestyle, shoppers can pick up their farm fresh vegetables, meats, dairy, baked goods, soaps and more in a newly smoke-free environment.

Customers will also notice a new logo on all signage and promotional materials. The new logo designed by Kershaw County native Colt Shirley is in conjunction with new branding efforts which include a new website. The website include a new structure and navigation making it easier to find information, including a calendar of events for the upcoming season. The new site will also be mobile-ready for users who access information on smartphones. Visit the site at www.kcfarmersmarket.org.

Although there are several changes, the Kershaw County Farmers Market is still committed to its tagline: We’ve got a Good Thing Growing.”

“For much of our eight-year history, we have never had a plan to market or brand ourselves. However, with the vendors and growing exposure in our community, we believed we needed to make it a priority this year,” Craig Bell of Bell Honey and the Kershaw County Farmers Market Board said.

Also, to ensure everyone in the community has access to healthy food options, the farmer’s market will continue to accept SNAP or the Supplemental Nutrition Assistance Program. SNAP allows users to swipe their EBT card to receive market tokens to be used to purchase produce, meats such as beef, dairy products, breads, cereals and seeds and plants that produce food.

The Kershaw County Farmers Market will run every Saturday through Nov. 16 from 8 a.m. until noon, and invites customers to connect to market on Facebook and Twitter.

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