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Power of endorsements difficult to gauge
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In presidential politics, endorsements are a prize candidates seem to covet, but don’t necessarily need. On the rare occasion, however, a presidential backer can give a candidate that extra boost required to finish off the competition or a killer blow that eventually stymies a campaign. During the 2008 campaign, for instance, Oprah Winfrey’s endorsement of then-Sen. Barack Obama, combined with her oodles of money and national recognition, undoubtedly helped him win the Democratic nomination over Hillary Clinton.